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Researchers
Sinem Eyice Basev
Sinem Eyice Basev
Asst. Prof. Dr.
İSTANBUL GELİŞİM ÜNİVERSİTESİ
Publication
10
Review
7
CrossRef Cited
4
TR Dizin Cited
1
10
Publication
7
Review
4
CrossRef Cited
1
TR Dizin Cited
0000-0001-8936-1985
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Summary
Publications
Peer Review
Cited
Research Fields
Digital Advertising
Advertising Studies
Advertising Campaigns
Marketing
Institution
İSTANBUL GELİŞİM ÜNİVERSİTESİ
Popular Publications
Yeni Dünya Sistemince Sosyal Medya Pazarlaması: Instagram’dan Organik Ürün Tercihi
Authors:
Sinem Eyice Basev
Published: 2021 ,
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
DOI: 10.31123/akil.988904
CITED
0
FAVORITE
3
TOTAL DOWNLOAD COUNT
727
0
CITED
3
FAVORITE
727
TOTAL DOWNLOAD COUNT
Comparison of Traditional Marketing and Online (Digital) Marketing in the New World Order: The Generation Z Effect
Authors:
Sinem Eyice Basev
Published: 2023 ,
Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.952731
CITED
0
FAVORITE
2
TOTAL DOWNLOAD COUNT
750
0
CITED
2
FAVORITE
750
TOTAL DOWNLOAD COUNT
COVID-19 SÜRECİNİN TÜKETİCİ DAVRANIŞLARINA ETKİSİ VE TÜKETİCİ EĞİLİMLERİNDEKİ YENİLİKLER: BAĞIŞIKLIK GÜÇLENDİRİCİ GIDA TAKVİYELERİ ÖRNEĞİ
Authors:
Sinem Eyice Basev
Published: 2022 ,
Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1079454
CITED
1
FAVORITE
2
TOTAL DOWNLOAD COUNT
628
1
CITED
2
FAVORITE
628
TOTAL DOWNLOAD COUNT
SEMBOLİK TÜKETİM DAVRANIŞI ve SEMBOLİK TÜKETİM ÜRÜNÜ OLARAK TEK TAŞ YÜZÜK ÜZERİNE BİR ARAŞTIRMA - SYMBOLIC CONSUMPTION BEHAVIOUR AND A RESEARCH ON SOLITAIRE AS A SYMBOLIC CONSUMPTION PRODUCT
Authors:
Sinem Eyice
, Sezin İlbasmış,
Serdar Pirtini
Published: 2014 ,
Oneri
DOI: -
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
4787
2
CITED
1
FAVORITE
4787
TOTAL DOWNLOAD COUNT
Game-Based Advertisement: Uludag Lemonade and Lipton Ice Tea Example
Authors:
Sinem Eyice Basev
Published: 2022 ,
Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.983743
CITED
0
FAVORITE
1
TOTAL DOWNLOAD COUNT
661
0
CITED
1
FAVORITE
661
TOTAL DOWNLOAD COUNT
Publications
Augmented Reality Advertisements within the Realm of Phygital Marketing: Case Studies of Advertising Examples
Authors:
Sinem Eyice Basev
Published: 2024 ,
International Journal of Management and Administration
DOI: 10.29064/ijma.1436709
FAVORITE
1
TOTAL DOWNLOAD COUNT
90
1
FAVORITE
90
TOTAL DOWNLOAD COUNT
The influence of advertisements on social responsibility projects implemented within the scope of sanitation on consumer purchasing behavior: the case of mothers
Authors:
Sinem Eyice Basev
,
Emel Tozlu Öztay
Published: 2023 ,
International Journal of Social and Educational Sciences
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
313
0
FAVORITE
313
TOTAL DOWNLOAD COUNT
Comparison of Traditional Marketing and Online (Digital) Marketing in the New World Order: The Generation Z Effect
Authors:
Sinem Eyice Basev
Published: 2023 ,
Istanbul Gelisim University Journal of Social Sciences
DOI: 10.17336/igusbd.952731
FAVORITE
2
TOTAL DOWNLOAD COUNT
750
2
FAVORITE
750
TOTAL DOWNLOAD COUNT
Virtual Reality Technology and Changing Ads: The Lipton Case
Authors:
Sinem Eyice Basev
Published: 2023 ,
TRT Akademi
DOI: 10.37679/trta.1206349
FAVORITE
0
TOTAL DOWNLOAD COUNT
531
0
FAVORITE
531
TOTAL DOWNLOAD COUNT
CRITICAL IMPACT ANALYSIS OF ADVERTISMENTS WITHIN THE FRAMEWORK OF COMMUNICATION RESEARCH: CRITICISM OF THE USE OF MALE FIGURE AS AN OBJECT OF SEXUAL ATTRACTION, THE EXAMPLE OF BISCOLATA STARZ
Authors:
Sinem Eyice Basev
,
Emel Tozlu Öztay
Published: 2022 ,
Marmara University Journal of Women and Gender Studies
DOI: -
FAVORITE
0
TOTAL DOWNLOAD COUNT
214
0
FAVORITE
214
TOTAL DOWNLOAD COUNT
The Impact of Social Media on Children's Consumption: Instagram Example
Authors:
Sinem Eyice Basev
Published: 2022 ,
OPUS Journal of Society Research
DOI: 10.26466/opusjsr.1077103
FAVORITE
0
TOTAL DOWNLOAD COUNT
630
0
FAVORITE
630
TOTAL DOWNLOAD COUNT
COVID-19 SÜRECİNİN TÜKETİCİ DAVRANIŞLARINA ETKİSİ VE TÜKETİCİ EĞİLİMLERİNDEKİ YENİLİKLER: BAĞIŞIKLIK GÜÇLENDİRİCİ GIDA TAKVİYELERİ ÖRNEĞİ
Authors:
Sinem Eyice Basev
Published: 2022 ,
Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1079454
FAVORITE
2
TOTAL DOWNLOAD COUNT
628
2
FAVORITE
628
TOTAL DOWNLOAD COUNT
Game-Based Advertisement: Uludag Lemonade and Lipton Ice Tea Example
Authors:
Sinem Eyice Basev
Published: 2022 ,
Journal of Erciyes Communication
DOI: 10.17680/erciyesiletisim.983743
FAVORITE
1
TOTAL DOWNLOAD COUNT
661
1
FAVORITE
661
TOTAL DOWNLOAD COUNT
Yeni Dünya Sistemince Sosyal Medya Pazarlaması: Instagram’dan Organik Ürün Tercihi
Authors:
Sinem Eyice Basev
Published: 2021 ,
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
DOI: 10.31123/akil.988904
FAVORITE
3
TOTAL DOWNLOAD COUNT
727
3
FAVORITE
727
TOTAL DOWNLOAD COUNT
SEMBOLİK TÜKETİM DAVRANIŞI ve SEMBOLİK TÜKETİM ÜRÜNÜ OLARAK TEK TAŞ YÜZÜK ÜZERİNE BİR ARAŞTIRMA - SYMBOLIC CONSUMPTION BEHAVIOUR AND A RESEARCH ON SOLITAIRE AS A SYMBOLIC CONSUMPTION PRODUCT
Authors:
Sinem Eyice
, Sezin İlbasmış,
Serdar Pirtini
Published: 2014 ,
Oneri
DOI: -
FAVORITE
1
TOTAL DOWNLOAD COUNT
4787
1
FAVORITE
4787
TOTAL DOWNLOAD COUNT
Articles published in
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
Dokuz Eylul University The Journal of Graduate School of Social Sciences
International Journal of Management and Administration
International Journal of Social and Educational Sciences
Istanbul Gelisim University Journal of Social Sciences
Journal of Erciyes Communication
Marmara University Journal of Women and Gender Studies
Oneri
OPUS Journal of Society Research
TRT Akademi
Reviews
Akdeniz Üniversitesi İletişim Fakültesi Dergisi
Ardahan University Journal of the Faculty of Economics and Administrative Sciences
Erciyes University Journal of Social Sciences Institute
İstanbul Arel Üniversitesi İletişim Çalışmaları Dergisi
International Journal of Management and Administration
Istanbul Gelisim University Journal of Social Sciences
Turkish Review of Communication Studies
Publications
The Impact of Social Media on Children's Consumption: Instagram Example
Authors:
Sinem Eyice Basev
Published: 2022 ,
OPUS Journal of Society Research
DOI: 10.26466/opusjsr.1077103
CITED
1
FAVORITE
0
TOTAL DOWNLOAD COUNT
630
1
CITED
0
FAVORITE
630
TOTAL DOWNLOAD COUNT
COVID-19 SÜRECİNİN TÜKETİCİ DAVRANIŞLARINA ETKİSİ VE TÜKETİCİ EĞİLİMLERİNDEKİ YENİLİKLER: BAĞIŞIKLIK GÜÇLENDİRİCİ GIDA TAKVİYELERİ ÖRNEĞİ
Authors:
Sinem Eyice Basev
Published: 2022 ,
Dokuz Eylul University The Journal of Graduate School of Social Sciences
DOI: 10.16953/deusosbil.1079454
CITED
1
FAVORITE
2
TOTAL DOWNLOAD COUNT
628
1
CITED
2
FAVORITE
628
TOTAL DOWNLOAD COUNT
SEMBOLİK TÜKETİM DAVRANIŞI ve SEMBOLİK TÜKETİM ÜRÜNÜ OLARAK TEK TAŞ YÜZÜK ÜZERİNE BİR ARAŞTIRMA - SYMBOLIC CONSUMPTION BEHAVIOUR AND A RESEARCH ON SOLITAIRE AS A SYMBOLIC CONSUMPTION PRODUCT
Authors:
Sinem Eyice
, Sezin İlbasmış,
Serdar Pirtini
Published: 2014 ,
Oneri
DOI: -
CITED
2
FAVORITE
1
TOTAL DOWNLOAD COUNT
4787
2
CITED
1
FAVORITE
4787
TOTAL DOWNLOAD COUNT
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